Sunday, 21 February 2010

This is how we consume fashion media now

Here I am, with my morning coffee, flicking through the March '10 issue of US Vogue (I'm on maternity leave, so no shows for me), my Acer netbook balanced on my my knee. As I read Mark Holgate's profile of fashion bloggers, I am simultaneously logging on to their web pages. Augmented reality, or call it what you will: this is how we consume fashion media now. Print magazines and blogs / websites are complimenting each other. It's kind of the point, and come to think of it, one thing Holgate didn't touch on in his piece.

It's such an exciting time.

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